Pagination for SEO

A very nice explanation on pagination for SEO.

This is useful when you have paginated content for blog posts, product categories, or any other content that is paginated.

If you have a ‘view -all’ page for your paginated content, it is useful to implement a ‘rel=canonical’ on the component pages of the paginated content pointing to the ‘view-all’ page. This hints to Google that this is the preferred page to index and to also pass value (such as links) to it.

If you don’t have a ‘view-all’ page for your paginated content, the other option is to implement ‘rel=next’ and ‘rel=prev’ on the component pages. This groups the paginated content together as one entity and hints to Google the preferred page to index, usually page one.

Which option do you prefer for your paginated content?